1. SOCIAL CONTENT WILL GAIN PROMINENCE
More and more social networking content indexed on Google and also other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social networking networks is important in how search engines understand your site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool drive an automobile their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the popularity, and rehearse videos to capture new audiences.
80% of video. Results that report in SERPs come from YouTube
Videos get 50X better organic page ranks in Google in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people utilize a range of devices gain access to content. Tablets, smartphones, laptops, phones and even watches have grown to be standard tools to browse web. Search engines know this plus they reward websites that look good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search expires 43% year on year.
Over 1.2 billion people get the web from other mobile devices.
4 of every 5 consumers use smartphones to look.
4. VOICE SEARCH FUNCTION Essential
Voice search is easily learning to be a huge portion of mobile usage and it has elevated this of typing keywords to perform a search query. However this shift means your articles should be developed with voice search in mind.
60% teens use voice search before the TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION WILL GET BIGGER & BETTER
More than ever individuals are looking for content sources offering each of the relevant information they need in one place. Search engines have seen this trend and consequently content aggregators have grown to be very popular within the SERPS.
6. The trend OF MOBILE APPS WILL GROW
As discussed above, usage of mobile for web search is on all-time rise and apps simply make the task easier. Just few more years and mobile phone applications are certain to overpower desktop and mobile websites.
Mobile phone applications be the cause of 52% in recent history used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of individuals prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local search engine optimization For being EVEN MORE IMPORTANT
Local search goes stronger over the years. In 2016 you have to let Google know where you stand located as well as what you’re offering.
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