1. SOCIAL CONTENT WILL GAIN PROMINENCE
A growing number of social media content indexed on Google and other popular search engines like google, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media networks is important in how search engines like google understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool to operate a vehicle their digital and top seos efforts. In 2016 expect more businesses to embrace the excitement, and rehearse videos to capture new audiences.
80% of video. Results that show up in SERPs originate from YouTube
Videos get 50X better organic page ranks online in comparison with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION Can be CRUCIAL
Today people utilize a variety of devices to access content. Tablets, smartphones, laptops, phones and even watches have become standard tools to browse web. Search engines like yahoo know this and so they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have wanted local info.
Mobile search expires 43% year on year.
Over 1.2 billion people access the web using their cellular phones.
Four out of five consumers use smartphones to search.
4. VOICE SEARCH FUNCTION A MUST
Voice search is quickly being a huge a part of mobile usage and possesses elevated the pain of typing keywords to own looking query. However this shift means your posts should be developed with voice search planned.
60% teens use voice search while watching TV
40% adults use voice look for directions.
5. CONTENT AGGREGATION Is certain to get BIGGER & BETTER
More than ever before everyone is searching for content sources that offer all the relevant information they require in a place. Search engines like yahoo have seen this trend and as a result content aggregators have grown to be very well liked from the SERPS.
6. The fad OF MOBILE APPS WILL GROW
As discussed above, usage of mobile for web search is on all-time rise and apps simply make the work easier. Just few more a few years mobile apps are certain to overpower desktop and mobile websites.
Mobile phone applications take into account 52% of all time used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of folks prefer native mobile apps to websites. (SearchEngineJournal)
7. Local SEO Being Much more IMPORTANT
Local search will go stronger through the years. In 2016 you need to let Google know where you stand located and what you’re offering.
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