I must show you what sort of power of podcasting will help you develop a relationship with your audience, and position you as a possible expert.
After i helped a copier company (coupled with a really brief stint in sales) I found out that selling is around relationships. Find using their “Friends.” An additional way to check this out will be the law of reciprocity. The Law of Reciprocity is (approximately) that individuals can do nice things for those who have done nice things for them.
Exactly how do you build that relationship with others? How would you reach a universal audience? You start a podcast. Many podcasters are reaping some great benefits of podcasting. Read about a few examples.
Michael Butler from the Rock and Roll Geek Show is a good story. Michael was the main music podcast. Michael had the opportunity to go play bass guitar for starters of his favorite musicians (who was simply famous nationwide). The challenge? The gig was at England and Michael is in San francisco bay area. Michael has been podcasting since 2004, and when he announced the opportunity his fans pulled together and started a fund for Michael’s travel arrangements. Result? Michael flew to England, literally gig, stayed with listeners from the show coupled with a great time.
George Hrab has a podcast about skepticism referred to as the Geologic Podcast. George is really a musician, the other very creative fellow. George may be podcasting since 2007. Within a few years, George has become seen as an expert inside the skeptic community. He’s got been motivated to speak and play his music both in the usa and abroad at a number of the biggest national skeptic conventions. For George’s latest album he chose to release the complete album jointly file, and provides it away for free to his listeners. If they liked it, they could go purchase the album at CDbaby.com or iTunes. The end result? George has become topping the charts at CDBaby since its release. His fans are purchasing the album they only received free of charge. This move in addition has boosted the sales of George’s six previous albums (who are not free).
Dave Gardner is often a hockey fan and it has always wanted to be considered a hockey announcer. He bought a small portable recorder and started exploring games and doing play by play to the recorder, and releasing the audio as the “Rat Cast”. This helped promote his local team, and the following year the AIHL hockey league asked Dan to execute a podcast about the entire league. Dan has become asked to cover different games in numerous locations, and expanded his skills to include doing live web coverage with the games. If the league announced that the finals can be on ESPN, they needed a colour commentator Dan was their “go to guy” to climb in to the ESPN booth and call the overall game live.
Chris Christensen hosts the Amateur Traveler Podcast where he soon started off conducting a podcast showcasing places he traveled. His show grew in popularity and places started calling Chris into the future visit (totally free) and report. Chris takes fabulous photos on the locations and ensures they are on sale on his site. While he does have to pay for travel the guy can now write them back as being a business expense for his podcast.
It’s not necessary to spend thousands of dollars to get started on a podcast. Once the initial tariff of a microphone and other hardware is completed (which can be typically $80-$300), the continued expense is about $20 per month. Any alternative medium enables you to reach a worldwide audience for seven cents each day?
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