1. SOCIAL CONTENT WILL GAIN PROMINENCE
More and more social networking content indexed online and also other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social networking networks leads to how search engines like yahoo understand your internet site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video as a powerful tool drive an automobile their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the popularity, and make use of videos to capture new audiences.
80% of video. Results that show in SERPs originate from YouTube
Videos get 50X better organic page ranks on the internet when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison with plain, static text content
3. MOBILE OPTIMIZATION Can be CRUCIAL
Today people use a variety of devices gain access to content. Tablets, smartphones, laptops, phones as well as watches have grown to be standard tools to browse web. Search engines know this and so they reward websites that seem to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have sought out local info.
Mobile search is up 43% every year.
Over 1.2 billion people connect to the web from other mobile devices.
Four out of five consumers use smartphones to look.
4. VOICE SEARCH FUNCTION A MUST
Voice search is easily learning to be a huge section of mobile usage and contains elevated this of typing keywords to operate looking query. But this shift means your site content should be developed with voice search planned.
60% teens use voice search as you’re watching TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION WILL GET BIGGER & BETTER
More than ever individuals are trying to find content sources offering all the relevant information they need in one place. Search engines have noticed this trend and for that reason content aggregators are becoming extremely popular within the SERPS.
6. The fad OF MOBILE APPS WILL GROW
As discussed above, usage of mobile for web search is on all-time rise and apps just make the work easier. Just few more many mobile apps will definitely overpower desktop and mobile websites.
Mobile apps account for 52% in recent history allocated to online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of individuals prefer native mobile apps to websites. (SearchEngineJournal)
7. Local search engine optimization To get A lot more IMPORTANT
Local search will go stronger through the years. In 2016 you need to let Google know where you are located along with what you’re offering.
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