Professional football spectators weren’t quite fanatical when this occurs in the sport’s history, perhaps given that they did not fully understand the potential of which an event. Even though the stated purpose was to determine the champion among two competing professional American football leagues, the nation’s Football League (NFL) as well as the American Football League (AFL), the Super Bowl has grown to represent much more. It is the supreme symbol of America’s resolve to have success against all odds.
On that faithful January day in 1967 the NFL, represented by its champion the hole Bay Packers, challenged the AFL’s Kansas City Chiefs. In the game played through the two best teams in the world, composed of the most effective athletes on this planet, and viewed by professional football fans from coast to coast, Green Bay, led from the legendary Vince Lombardi, beat Hank Stram’s Gambling 35 to 10.
When Green Bay returned the following year beating the AFL’s Chicago Raiders 33 to 14, many believed the AFL could not match. All of that changed in 1969 when Nyc Jets quarterback, Joe Namath, made an off-the-cuff victory guarantee to some rowdy Colts fan within a Super Bowl press conference. In response to the heckling Colts fan, Namath said: “We’re gonna win; I guarantee it.” Namath’s Guarantee made a sensation as news agencies broadcast the story in every single major news network in the Country. On January 12, 1969 Joe Namath and his underdog AFL team recently won the Super Bowl.
In 1970 both leagues merged in to the NFL creating two conferences out of your two former leagues. All former NFL teams, except one, became National Football Conference members and all sorts of AFL teams became American Football Conference members. One team was needed to balance the schedule, so the Baltimore Colts switched through the NFC on the AFC. Consequently the fantastic Super Bowl match-up of 1969 can’t be repeated relating to the Jets and the Colts as both teams are actually members of the identical conference.
There are numerous great stories that make up Super Bowl history. The type of story reportedly took place in the initial championship game. According to the Orlando Sentinel, CBS and NBC both covered the very first Super Bowl sharing precisely the same televised footage, but each used a unique sportscasters. The cameras missed the kick-off for the better half of the game, because sportscaster Charles Jones was busy interviewing Bob Hope. When the head referee ordered a re-kick, a CBS producer directed CBS reporter Pat Summerall to explain the mishap to Vince Lombardi, the Packer’s head coach. Pat Summerall, who played as being a place kicker for your Gambling beneath the legendary coach, refused to travel anywhere near him. The story is anecdotal evidence of the terrorizing roar so frequently related to Vince Lombardi, for whom the Championship Trophy is named. Sadly, there isn’t any known network coverage in the first Super Bowl. Reportedly, the only known tape was taped over to record a soap opera.
American radio broadcast personality Mark Champion known by basket ball fans as the voice in the Detroit Pistons. He or she is perhaps less recognized because the off-screen voice who asks the Super Bowl MVP “You’ve just won the Super Bowl, what exactly are you gonna do next?” Since 1987, Disney may be a fundamental part of the Super Bowl tradition having its “What’s Next” marketing strategy. The Disney world Company tapes two versions from the commercial, one promoting Disneyland in Anaheim, California and the other for Walt disney world in Orlando, Florida and airs them in the markets geographically tightly related to both theme parks. Former Disney CEO, Michael Eisner credits his wife, Jane Eisner with all the whole idea to the long term marketing strategy.
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