Underway now, ‘Splash to Win’ gives consumers the opportunity to win 1000s of fantastic summer prizes including Yvolution scooters, drones and video game consoles. There are many than 120,000 prizes up for grabs, such as grand prize – a fresh car, as well as the runner up prize, children holiday for four. Official ‘Splash To Win’ game tokens are inside every specially marked Bunch O Balloons™ pack. Consumers soak the token in water to show the code underneath, go to the Bunch O Balloons website to go into the code to view what they’ve won.
The initial entry mechanic that will require visitors to physically wet the token to ‘Unleash Summer’ offers to deliver huge engagement using the promotion already making waves in Europe and Australasia with partners reporting strong sales and levels visitors to the promotional website.
Supported by TVCs, social media marketing, influencer engagement, in-store branding and POS, retailer support as well as a dedicated website, ZURU will certainly unleash summer with this particular engaging campaign running throughout Spring/Summer 2019.
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ZURU is really a disruptive and award-winning company that designs, manufactures and markets innovative toys and consumer products. Inspired by kids and imaginative play, ZURU is amongst the fastest growing toy companies in the world and is also better known for their agility, creativity and new-age manufacturing techniques. The company that began in Nz, now employs greater than 5,000 staff across 18 offices and distributes to many major retailers in over 120 countries. ZURU has delighted an incredible number of families worldwide with brands for example Bunch O Balloons™, X-Shot™, Rainbocorns™, Robo Alive™, Smashers™, 5 Surprise™, Pets Alive™ and Metal Machines™ in addition to through partnerships with entertainment properties, including Nickelodeon, Disney, Universal Studios and DreamWorks. With a strong persistence for the neighborhood, ZURU supports Captivating International, local China orphanages plus student development programs in Asia and Nz. ZURU continuously pave new techniques for kids to experience and targets reimagining what this seems like everyday.
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